The Communicator
The Communicator
  January 1, 2006 

Don't Forget Photo Captions!

image

They say a photo is worth a thousand words, and whether the photo is on your website, in your newsletter, or on an educational or marketing brochure, photos are a very important part of your communication. People's eyes are drawn to photos before text, and people generally respond positively to pictures of other people.

However, even in photos, there is a place for words. Rather than have your readers wonder what your photo is about or come up with their own "thousand words" to describe your picture, you should usually include a caption with your photograph. Unless the photo is merely decorative (a wreath with your holiday dinner invitation, a stack of A-B-C blocks in an article about intergenerational programs), the caption serves as an important "invitation" into the article.

When you submit your photographs to us, please be sure to include the caption you would like to use for that photo. Your caption may be descriptive, or this could also be a good place to use a testimonial depending on the photo and the objective of the piece in which it is used.

For tips on how to take and deliver good photos for your newsletter, please visit our website at http://www.caresource.com/newsletter_phototips.htm.


<<Previous ArticleNext Article>>
Bookmark and Share RSS
Print-Friendly Version
Send to a Friend
Subscribe Today
 This Issue
Security Update: New Web Server and Off-Site Backup Location
Traffic Reports
Don't Forget Photo Captions!
Family Caregiver Alliance Recommends Aging in Stride
Louisiana Nursing Home Association Website Redesign
New Year's Newsletter Special
NCOA/Healthy Aging Briefing: Fall Prevention
 Archives

2011 (hide list)

    06/01/2011

    03/01/2011

2010
2009
2008
2007
2006
2005
2004